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Jerry C. Hubbell

Investment Advisor Representative / President

Jerry C. Hubbell is a locally renowned speaker and financial educator within the financial services industry in Northern Michigan with over 30 years of experience. He is one of the founders and President of Senior Advisors of Northern Michigan, Inc., an Insurance Agency. Jerry is an (IAR) Investment Advisor Representative with Financial Planning Consultants of Northern Michigan, a Registered Investment Advisor. He is also the president and owner.

His expertise is helping retirees, and those soon to retire avoid common, costly financial mistakes. His primary focus is always to enhance and ultimately preserve both his clients’ wealth and their estates within each individual situation.

Jerry has advised hundreds of retirees and preretirees, including past employees of General Motors, Ford, Dow, Chrysler, State of Michigan, Federal, and many others. With many years of experience, knowledge, and dedication to serving the needs of retirees, Jerry is the perfect planner for those seeking solid counseling, and total financial planning.

He utilizes the latest estate planning and investment techniques to design and implement personalized plans that will reduce financial risk, lower taxes, avoid probate and protect assets from expensive nursing home costs. Jerry is a Vietnam Veteran, a life member and past commander of the VFW and Amvets. He is also a charter member of the American Legion Post 350.

He is a past chairman of the Veterans Affairs Committee, and past member of the Michigan Veterans Trust Fund Board; both for Antrim County. He has served on the local honor guard for many years performing military ceremonies and burials as their bugler.

Jerry lives in the Elk Rapids area with his wife Toni. They are proud parents of two children; Joe and Diana and three grandsons; Carson, Cole and Cameron.

Email Address finplnr@torchlake.com

Phone: (231) 264-9591 / (231) 264-8388

Learn More About Our Team

Jerry C. Hubbell

Investment Advisor Representative / President

Brian Cannon

Certified Financial Advisor

Joe Hubbell

Vice-President / Marketing Director

This site is for informational purposes only and is not intended to be a solicitation for or offering of any product or investment. The offer for sale of an insurance product may only be conducted in a state where the agent is licensed and the product is approved for sale. The providing of investment advice relating to securities may only be done by a properly licensed individual operating through a licensed affiliate entity, unless otherwise exempt. Comments about past performance are not to be construed as a guarantee or assurance of future performance. This website may contain concepts that have legal, accounting and tax implications. We do not provide specific legal or tax advice, nor promote, market or recommend any tax plan or arrangement. Consult a tax/legal professional for guidance with your individual situation. No representations are made as to the accuracy or completeness of the information contained herein or any information contained in any link provided herein, nor does a consumer visiting the web site create an agent-client relationship.

Investment advisory services offered by Financial Planning Consultants of Northern Michigan and Company Inc., a registered investment advisory in the state of Michigan insurance products and services are offered through Senior Advisers of Northern Michigan, Inc. and affiliated company.

Advisory services are offered through Financial Planning Consultants of Northern Michigan Inc.